To create a brand that represented her mission and connected with the clients she wanted to focus on.
Visual branding, Style Design, Website Design, Style Guide, Strategy Guide, Opt-in System and Asset Setup, Media Kit Design, Copywriting.
Expressive. Bold. Edgy.
Kylie “KC” Crinnian is the powerful woman behind KC Beauty! KC Beauty is ALL ABOUT Authentic Expression and Easy Glam. She had a logo style she wanted to keep, so we updated it to be a little more clean and uniform. She also came to me with mood boards in mind for her different specialties. We created a full color system representing the different services she specializes in, to give her consistency while also letting each specialty be recognizable as it’s own sub-brand.
We’re in the business of empowering women and making sure they look good while they’re out there in the world absolutely crushing their goals.
When you look good, you feel good.
When you feel good, you make things happen.
IN THE FIRST FULL MONTH OF LAUNCHING, KC-BEAUTY.COM HAD:
938 UNIQUE VISITORS
2,336 PAGE VIEWS
YTD Bridal Email List Opt-in Conversion:
28.1% – 31.3%